And no greater illustration of the social media aficionado is there than Mark Zuckerburg, uberfacebook leader of the world.
A man with over a billion followers, and a man with over a billion dollars.
You would think that a social media billionaire could keep things secret … but no.
Zuckerberg is the leakiest person I know.
Almost every other day, I find there’s another batch of dirge on Zuckerberg that was meant to be private and has now become public.
The first batch I found via Gawker in 2009:
Facebook controversially forced profile pictures into public and pushed users to share candids with the whole world ... as a result of it, Mark Zuckerberg has gone from sharing very little of his personal Facebook content with the public to sharing a whole lot. Where the public could see just one photo of the Facebook co-founder in October, strangers now have access to a cache of 290 shots.
This was followed last year when the Telegraph and other media leaked lots of private Zuckerbag pics due to a major flaw in Facebook's privacy system.
Then Facebook buys Instagram, primarily as a snub against Twitter, and lo and behold we see Marks’ sister, Randi Zuckbag, mad as hell that her private pictures are being leaked.
This was a Christmas family photo that had been marked personal and only shared with her closest friends and family.
It happened to get linked to a tweet amongst her circle of life, and then got retweeted rapidly by thousands of net geeks.
Randi went on to post a tweet in response:
And this is what has caused the real furore as privacy doesn’t matter to Facebook, unless you are one of Facebook’s own.
This is going to get messier yet, when you see these comments from Mark Suckbag himself:
“The question isn't, 'What do we want to know about people?', It's, 'What do people want to tell about themselves?'” [more]
“People have really gotten comfortable not only sharing more information and different kinds, but more openly and with more people.” [more]
“The power here is that people have information they don’t want to share with everyone. If you give people very tight control over what information they are sharing or who they are sharing with they will actually share more. One example is that one third of our users share their cell phone number on the site.” [more]
“By giving people the power to share, we're making the world more transparent.” [more]
“They trust me — dumb fucks.” [more]
And this all comes back to banking as it’s the easiest way to compromise a customer. As I said two years ago, banks need to advise customers on the do’s and don’ts of social networking.