Mobile domination: half of all Visa payments will be made by mobile in 2020

The Sunday Times had a specially sponsored section on mobile business this weekend.  The section gave some interesting stats that are worth repeating (just in case you didn’t think mobile payments is big business):

• 28.2 trillion messages will be sent from mobiles in 2016, up from 15 trillion this year (Source: Juniper Research)

• 9.4 trillion text messages will be sent in 2016, up from 5.9 trillion today (Source: Informa) –read the interview with the inventor of SMS on the BBC today)

• 7.7 trillion mobile instant messages will be sent in 2016, up from 1.6 trillion today (Source: Informa)

• People spend two hours per day consuming media on mobile devices, 81% of which is spent in apps)

• App downloads will rise from 45 billion in 2012 to 309 billion in 2016, generating almost $75 billion in revenues (Source: Gartner)

• Mobile connections in Europe will rise to 2.1 billion connections by 202, up from 1.3 billion today (Source: GSMA)

• Mobile connections in the UK will rise to 200 million in 2020 (Source: GSMA)

• There are 326 million mobile broadband connections in Europe today (Source: GSMA)

• 61% of UK population use a smartphone against an average 44% in Western Europe (Source: IAB)

• Apple has a 31% market share of smartphones in the UK and 95% of the mobile tablet market (Source: Ofcom)

• 40% of all retail searches on mobile devices take place on tablet computers, even though tablets only represent 10% of the mobile devices market (Source: British Retail Consortium)

• 53 million table devices will be bought by businesses in 2016, up from 13 million this year (Source: Gartner) – note Barclays Bank is implementing the largest iPad rollout of a bank with 8,500 units ordered 

• 40% of adverts on mobiles are ‘fraudulent’ or accidental (Source: Trademob)

• Revenue from social media will be $16.9 billion in 2012, up 43% on 2011 (Source: Gartner)

• 17 billion mobile payment transactions will be made in 2013, up from 141 million in 2011)

• By 2020, half of all payments by Visa will be on mobiles (Source: Visa)

• The USA spent $2.6 billion on mobile marketing this year

• Britain will spend $1.5 billion on mobiles this Christmas (Source: Interactive Media In Retail Group and CapGemini)

• eBay will process  $10 billion of mobile payments this year, in terms of global mobile auction sales, which is double that of 2011 (Source: eBay))

• Connected living will create €392 billion in revenues in 2020 compared with €155 billion today (Source: GSMA))

• Connected car services will be worth €48 billion in 2020; smart cities €46 billion; and mobile health solutions €23 billion (Source: GSMA)

Comments

[Alun Thomas]

Apple has a 95% share of the smartphone market? How so?

[Chris Skinner]

Apologies Alun

31% share of smartphone market

http://www.telegraph.co.uk/technology/mobile-phones/8972934/Apple-iPhone-prospers-in-Britain-but-suffers-in-the-eurozone.html

and 95% share of the mobile tablet computing market in the UK

http://www.creamuk.com/news/2011/08/27-of-uk-adults-own-smartphones-2-own-tablets-and-other-useful-facts-from-ofcom/

Chris