I posted the non-PC ad from Optivert last week and this comes on the back of plenty of other politically incorrect items, such as the bank with strippers.
Maybe this approach is driven by the folks who run banks who are typically men as, if women were running banks, there wouldn't have been a financial crisis according to some.
Maybe this is also why there's raging sexism in the City, with firms being sued every five minutes by disgusted and harrassed female former employees.
Now there's an interesting new development: the female bank employee calendar.
The latest one was presented by Raiffeisen Bank in the Czech Republic.
Here's a sample of their 2009 calendar:
There's quite a few more images where those came from, but you'll have to pay me to get them or become a Raiffeisenbank customer.
These ladies are bank employees. Call centre operators and tellers of the bank.
Now I'm not saying this is politically incorrect.
That would be the Russian bank, Expobank, who got their staff to reveal even more ...
... is this trend one that could catch on?
Howsabout the bank's male staff appearing in next year's calendar?
That should appeal to the women customer (who are now more important than ever) and to the banks that welcome a gay environment.
Or is that too PC to be appropriate?
fantastic huh ? i think you posted about banks being too boring recently :)
- vivek
Posted by: Vivek | October 05, 2009 at 02:15 PM
Hey Vivek
I don't think I've ever said banks are boring or that they should NOT be boring ... although, these days most people would prefer they were ;-)
Chris
Posted by: Chris Skinner | October 05, 2009 at 03:35 PM
Chris —
Yes, but we can both think of some banks (on either side of the pond) for which we would pay NOT to see the "pulchritudinous employees." One specific instance in the Low Countries, and a couple in the U.S., come to mind.
Will
Posted by: William Gibson | October 05, 2009 at 06:11 PM